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Griff/SMC Salts Away IntegreMed

BOULDER, CO (February 3, 2006) – Griff/SMC, the Rocky Mountain region’s leading medical marketing communications firm, has been selected by IntegreMed to develop a comprehensive re-branding program for the Company’s Salt-A-Peel™ Macrodermabrasion process. The campaign will assist IntegreMed in reaching its objectives for growth in the rapidly expanding field of aesthetic medicine.

IntegreMed, with worldwide headquarters in Albuquerque, New Mexico, is re-launching its innovative Salt-A-Peel Macrodermabrasion skin renewal process. The proprietary modality uses naturally occurring salt to safely and gently abrade the skin followed by ultrasound for deeper penetration, which achieves better results in reducing fine lines, wrinkles, age spots and stretch marks in fewer treatment sessions.

According to Bill Lawrence, President of IntegreMed, “Griff/SMC’s reputation in the aesthetic market precedes them. We are particularly impressed with the work the agency completed on behalf of Parisian Peel in helping them reach many of the same goals we have targeted for our Salt-A-Peel Macrodermabrasion process. We look forward to collaborating with Griff/SMC on this important effort to re-launch Salt-A-Peel.”